BMW Motors rewarded their business executives with a trip to Venice, Italy which included a series of dinners, tours and a special gala dinner at an ancient Venetian palace. As a special treat guests were whisked by private boat to the island of Murano, famous for its beautiful handblown glass.

Who: Incentive for BMW Motors
What: Murano Glass-Blowing Demonstration
When: May 2004
Where: Murano Island off Venice
Why: BMW Motors rewarded their business executives with a trip to Venice, Italy
How: The best way of understanding and appreciating Venice and the Venetian way of life is by going for a trip to the islands of Burano and Murano. And this is exactly what BMW guests did. They departed by private boat for the morning Tour of the islands. Upon arrival at Murano Island, famous for producing the finest crystal glasses, chandeliers and glass statues sold world, they experienced a fascinating private glass blowing workshop. Naturally, followed by shopping!